From a young age, girls are less likely than boys to envision themselves as business people. The JA Miss Business Experience is working to improve this gender dynamic in business careers. Our goal is to support a future where more young women pursue an interest in business careers by helping change attitudes, build awareness about business career & leadership opportunities, and build confidence in young women from an early age. The JA Miss Business Experience will be a day of inspiration & mentoring for young women ages 15-17 enrolled in high school. This experience will be a full day of interactive learning activities focused on career exploration, self-assessment, confidence building, entrepreneurial thinking, networking & tips for success in business!